YBMAPP

TERMS OF SERVICE

Last updated: 27 July 2026

Part A applies to everyone · Part B applies to customers · Vendors: see the separate Vendor Agreement

Nothing in these Terms limits or excludes your statutory rights. If you are a consumer, you have legal rights under the Consumer Rights Act 2015 and the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 that cannot be excluded. Where any term conflicts with those rights, your statutory rights prevail.

PART A — GENERAL TERMS

These terms apply to every user of the Platform, including visitors, customers and vendors.

A1. About Us and These Terms

The Platform at ybmapp.com is owned and operated by YBMAPP LTD (“YBMAPP”, “we”, “us”, “our”), a limited company registered in England and Wales under company number 12861147, whose registered office is at 20–22 Wenlock Road, London, N1 7GU, United Kingdom.

These Terms of Service (“Terms”), together with our Privacy & Cookies Policy and any other documents referred to in them, govern your access to and use of the Platform. By accessing or using the Platform, or by creating an account, you agree to be bound by these Terms. If you do not agree, you must stop using the Platform immediately.

These Terms replace all previous terms issued by YBMAPP LTD, including the Consumer Terms of Use and the Beta Licence Terms and Conditions dated October 2022.

A2. Definitions

Term	Meaning
Account	The private access required to use parts of the Platform.
Customer	A person who browses or purchases through the Platform.
Listing	A product, service or storefront entry published by a Vendor.
Platform	The YBMAPP website at ybmapp.com and any associated services.
User Content	Reviews, ratings, images, listings, messages and other material submitted by users.
Vendor	A business approved to sell through the Platform.
Vendor Contract	The contract of sale formed between a Customer and a Vendor.

A3. Our Role — We Are a Marketplace, Not the Seller

YBMAPP operates a mission-led, UK-focused online marketplace connecting customers with Black-owned businesses selling physical products, digital products and services.

We are a marketplace operator and intermediary. Where you buy from a Vendor, the contract for the sale of those goods or services is between you and that Vendor, not with us. We are not the seller, manufacturer, importer or supplier of Vendor products, except where a listing expressly states that YBMAPP is the seller.

Our role is to:

Provide and maintain the Platform
Facilitate checkout and payment through our commerce and payments providers
Route orders to the relevant Vendor and facilitate Vendor payouts
Review Vendor applications, including eligibility and heritage verification
Operate the returns, refunds and complaints processes described in these Terms

Acting as an intermediary does not make us responsible for the quality, safety, legality or description of Vendor products and services, which remain the responsibility of the Vendor. It also does not affect any rights you have against us in our own capacity as operator of the Platform.

A4. Eligibility and Accounts

You must be at least 18 years old to create an Account or make a purchase through the Platform. The Platform is not intended for children.

You must provide accurate, current and complete information, and keep it up to date.
You are responsible for keeping your credentials confidential and for all activity under your Account.
You must not use another person's Account without their express permission.
If you believe your Account is being used without your permission, contact us immediately at support@ybmapp.com.
You may close your Account at any time. Closure and the retention of your data afterwards are dealt with in our Privacy & Cookies Policy.

A5. Acceptable Use

You may use the Platform only in a lawful manner. You must not:

Use the Platform for any unlawful, fraudulent or harmful purpose
Attempt to disrupt, damage or gain unauthorised access to the Platform, its servers or any connected system
Attack the Platform by means of a denial-of-service or distributed denial-of-service attack
Knowingly transmit any virus, malware or other harmful code
Reverse engineer the Platform, except as permitted by law
Use automated tools to scrape, harvest or extract data from the Platform
Misrepresent your identity or affiliation, or infringe the rights of others

Breach of the technical restrictions above may constitute a criminal offence under the Computer Misuse Act 1990. We will report any such breach to the relevant law enforcement authorities and will cooperate with them, including by disclosing your identity. Your right to use the Platform ceases immediately on such a breach.

A6. User Content, Reviews and Ratings

You retain ownership of the User Content you submit. By submitting User Content, you grant us a non-exclusive, worldwide, royalty-free licence to host, store, reproduce, publish, display and distribute that content for the purposes of operating and promoting the Platform, including on social media and in search engine listings. This licence ends when you remove the content, save that cached or archived copies may persist for a period outside our reasonable control.

You represent and warrant that you have the right to submit the User Content, that it is accurate and not misleading, and that it does not include personal data you have no right to include.

User Content must not be, and must not contain anything that is:

Sexually explicit, obscene, deliberately offensive, hateful or otherwise inflammatory
Promoting violence or any unlawful activity
Defamatory of any person, group or class of persons, or discriminatory on grounds of race, gender, religion, nationality, disability, sexual orientation or age
Likely to threaten, harass, alarm, upset or embarrass another person
Calculated to deceive, including unsubstantiated claims or comparisons about a Vendor or other business
An infringement of another person's privacy or intellectual property rights
A misleading impersonation, or an implication of affiliation with us where none exists

Reviews must be genuine. You must not submit, procure, offer incentives for, or host a review that is fake, incentivised without disclosure, or that misrepresents your experience. We take reasonable and proportionate steps to detect, prevent and remove fake reviews, including verifying that reviews relate to a completed order, and we may remove reviews and suspend Accounts where we reasonably believe this clause has been breached.

Reviews, ratings and any associated display name are published publicly. We may moderate, decline to publish, or remove User Content that breaches these Terms, and will tell you the reason where it is reasonable to do so.

A7. Intellectual Property

All Platform design, structure, software, text, graphics and proprietary content are owned by or licensed to YBMAPP and are protected by United Kingdom and international intellectual property laws. Vendor and third-party trademarks, brand names, logos and product content remain the property of their respective owners.

You may access and view the Platform in a browser, and print or save individual pages for your own personal, non-commercial reference. You may not otherwise reproduce, copy, distribute, sell, rent, sub-licence or re-use content from the Platform without our express written permission, or that of the relevant rights owner.

If you believe content on the Platform infringes your intellectual property rights, contact us at support@ybmapp.com with details of the content, your rights, and your contact details. We operate a notice and takedown process and will act on valid notices without undue delay.

A8. Linking To and From the Platform

You may link to the Platform provided you do so fairly and lawfully, do not suggest any association, endorsement or approval where none exists, do not use our logos or trademarks without written permission, and do not damage our reputation or take unfair advantage of it. Framing or embedding the Platform is not permitted without our express written permission.

The Platform may contain links to third-party sites, including Vendor websites. Unless expressly stated, those sites are not under our control. We do not accept responsibility or liability for their content, and the inclusion of a link does not imply endorsement.

A9. Availability, Security and Disclaimers

Access to the Platform is provided “as is” and on an “as available” basis. We may alter, suspend or discontinue the Platform or any part of it. Where a change or suspension is material and within our control, we will give reasonable notice unless the situation is urgent, for example a security incident.

We exercise reasonable skill and care to keep the Platform secure and free from viruses and other malware, but we do not guarantee this and you are responsible for protecting your own hardware, software and data. We do not guarantee that the Platform will be uninterrupted or error-free.

We accept no liability for disruption or non-availability resulting from causes outside our reasonable control, including internet service provider failure, host equipment failure, communications network failure, natural events, acts of war, or legal restrictions.

A10. Suspension and Termination

We may suspend or terminate your Account, remove Listings, or restrict access where we reasonably believe that you have breached these Terms or applicable law, or that the Account is being used unlawfully or fraudulently.

Except where a breach is serious, or where we are required to act immediately by law or to protect users, we will follow this process:

We will contact you informally by email or telephone, explain the issue and propose steps to remedy it
If that does not resolve matters, we will issue a formal written notice to the email address on record
If the issue is not remedied within 7 days of that written notice, we may suspend or terminate the Account or Listing

You may ask us to review any suspension or termination decision by writing to support@ybmapp.com. We will respond within a reasonable period.

A11. Complaints and Dispute Resolution

We want to hear from you if something has gone wrong. Complaints about the Platform or our services should be sent to support@ybmapp.com and are handled under our complaints handling policy, a copy of which is available on request.

Complaints about a Vendor's products or services are in the first instance the responsibility of that Vendor, and we expect them to be resolved amicably and in line with applicable law. Where a complaint is not resolved, we will intervene and may issue a refund, remove a Listing, or suspend or terminate the Vendor's Account under Part C.

Alternative dispute resolution. If you are a consumer and we cannot resolve your complaint about us through our internal process, you may be entitled to refer the dispute to a certified alternative dispute resolution provider. We will tell you in writing at the point our internal process is exhausted whether we agree to use an ADR provider and, if so, which one. This does not affect your right to bring court proceedings.

A12. Data Protection

Your use of the Platform is also governed by our Privacy & Cookies Policy, available at ybmapp.com/privacy, which is incorporated into these Terms by this reference. It explains what personal data we collect, the lawful bases we rely on, how long we keep data, and your rights.

A13. Changes to These Terms

We may change these Terms to reflect changes in our services, our business, or the law. Where a change is material and affects you, we will give you at least 30 days' written notice by email or through a prominent notice on the Platform before it takes effect, and we will tell you how to close your Account if you do not accept it.

Minor changes that do not adversely affect you, such as corrections and clarifications, may take effect on posting. We will always update the “Last updated” date. In the event of conflict between versions, the version in effect at the time of the relevant transaction prevails.

A14. Force Majeure

We will not be liable for any failure or delay in performing our obligations where that failure or delay results from a cause beyond our reasonable control, including power failure, internet service provider failure, industrial action by third parties, civil unrest, fire, flood, storm, earthquake, acts of terrorism, acts of war, epidemic or other natural disaster.

If such an event occurs we will inform you as soon as reasonably possible, take reasonable steps to minimise the delay, and suspend the affected obligations for the duration. If the event continues for more than 60 calendar days, either party may end the affected contract, and any sums paid for services not provided will be refunded within 14 calendar days.

A15. General

Assignment. We may transfer our rights and obligations under these Terms to a third party, for example if we sell our business. We will tell you in writing if this happens and your rights will not be affected. You may not transfer your rights or obligations without our written permission.
Third party rights. These Terms are between you and us. No other person has any right to enforce them under the Contracts (Rights of Third Parties) Act 1999.
Severability. If any provision is found unlawful, invalid or unenforceable, it will be severed and the remainder will continue in full force.
Waiver. No failure or delay by us in exercising a right waives that right, and no waiver of one breach waives any later breach.
Entire agreement. As between us and a Vendor, these Terms together with the documents referred to in them constitute the entire agreement and supersede any prior representations. Nothing in this clause limits liability for fraud or fraudulent misrepresentation, and this clause does not apply to consumers.

A16. Governing Law and Jurisdiction

These Terms and any dispute arising from them are governed by the law of England and Wales.

If you are a consumer, you benefit from any mandatory provisions of the law of your country of residence, and you may bring proceedings in the courts of England, Wales, Scotland or Northern Ireland according to where you live.
If you are a business, the courts of England and Wales have exclusive jurisdiction.

A17. Contact Us


General enquiries, complaints and support	support@ybmapp.com
Account, billing and administration	admin@ybmapp.com
Post	YBMAPP LTD, 20–22 Wenlock Road, London, N1 7GU, United Kingdom

PART B — CUSTOMER TERMS

These terms apply when you buy through the Platform. If you are a consumer, they sit alongside your statutory rights.

B1. Who You Are Contracting With

When you place an order, the contract of sale is formed between you and the Vendor (the “Vendor Contract”). The Vendor is the trader for the purposes of consumer protection law. We facilitate the transaction, take payment through our payments provider on the Vendor's behalf, and administer the returns and refunds process described below.

Your order is an offer to buy. The Vendor Contract is formed when we send you an order confirmation email on the Vendor's behalf. If an order cannot be fulfilled, we will tell you and refund any sum paid.

B2. Prices and Payment

Prices are displayed in pounds sterling (GBP) unless otherwise stated.
The total price payable, including all taxes, delivery charges and any other mandatory fees, is shown to you before you commit to the order. We do not add unavoidable charges after that point.
Checkout and card payments are processed by our commerce and payments providers. By placing an order you authorise the applicable charge.
We do not store full payment card details. See our Privacy & Cookies Policy.

B3. Delivery

Vendors are responsible for fulfilling orders. Delivery times, methods and availability vary by Vendor and are shown on the relevant Listing. Unless otherwise agreed, goods will be delivered without undue delay and within 30 days of the Vendor Contract being formed. Risk in goods passes to you on delivery.

B4. Your Right to Cancel — Consumers

If you are a consumer, you have a legal right to cancel most orders within 14 days without giving a reason, under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013. This is in addition to your rights if something is faulty.

B4.1 The cancellation period

For goods: 14 days from the day you (or someone you nominate) receive the goods. Where an order is delivered in instalments, the period runs from receipt of the last item.
For services: 14 days from the day the contract is made.
For digital content supplied by download or streaming: 14 days from the day the contract is made, subject to B4.4 below.

B4.2 How to cancel

Tell us or the Vendor clearly before the cancellation period ends. You may email support@ybmapp.com, use the cancellation function in your Account, or use the model cancellation form available on the Platform. Any clear statement is sufficient — you do not have to use the form.

B4.3 Returns and refunds after cancellation

You must send the goods back without undue delay and in any event within 14 days of telling us you are cancelling.
Unless the goods are faulty or misdescribed, you are responsible for the cost of return postage. The Listing tells you the expected cost before you order.
We will refund you within 14 days of receiving the goods back, or of you providing evidence that you have sent them, whichever is earlier. For services and digital content, we refund within 14 days of you telling us you are cancelling.
Refunds are made using the same payment method you used, unless you expressly agree otherwise. We do not charge a fee for a refund.
We may reduce your refund to reflect any reduction in the value of goods caused by handling beyond what is necessary to establish their nature, characteristics and functioning.
Standard delivery charges are refunded. If you chose a more expensive delivery option, we refund the cost of our standard option only.

B4.4 When the right to cancel does not apply

The 14-day right does not apply to certain contracts, including:

Goods made to your specification or clearly personalised
Goods liable to deteriorate or expire rapidly, including perishable food
Sealed goods that are not suitable for return for health protection or hygiene reasons, once unsealed
Sealed audio, video or software once unsealed
Goods inseparably mixed with other items after delivery
Digital content once supply has begun, where you gave express consent to begin before the cancellation period ended and acknowledged that you would lose the right to cancel
Services that have been fully performed, where you requested performance to begin during the cancellation period and acknowledged that you would lose the right to cancel once fully performed. If performance has begun but is not complete, you may still cancel and pay for the portion supplied.

B5. Faulty, Misdescribed or Unsatisfactory Goods and Services

If you are a consumer, the Consumer Rights Act 2015 gives you rights against the Vendor that cannot be excluded. In summary:

Goods must be of satisfactory quality, fit for purpose and as described. If they are not, you have a short-term right to reject within 30 days of delivery for a full refund; after that, a right to repair or replacement, and then a price reduction or final right to reject.
Digital content must be of satisfactory quality, fit for purpose and as described, with rights to repair, replacement or a price reduction.
Services must be performed with reasonable care and skill, within a reasonable time, and for a reasonable price where none was agreed.

Report a problem to us at support@ybmapp.com and we will route it to the Vendor and track it through our complaints process. Where the Vendor does not resolve it, we may issue a refund and recover the amount from the Vendor under Part C. Return postage for faulty or misdescribed goods is not charged to you.

B6. Complaints About a Vendor

Complaints about a Vendor's products or services should first be raised with that Vendor. If it is not resolved, contact us at support@ybmapp.com. We will follow the process in clause A11, and may refund you, remove Listings, or suspend or terminate the Vendor. Nothing in this clause affects your statutory rights or your right to bring a claim directly against the Vendor.

PART C — VENDORS

Vendors are governed by a separate agreement.

C1. Vendor Terms Are Set Out Separately

If you sell, or apply to sell, through the Platform, your relationship with us is governed by the YBMAPP Vendor Agreement, a separate business-to-business contract which you accept during vendor onboarding. That agreement covers eligibility and heritage verification, listings, commission and fees, payouts, tax and platform reporting, fulfilment and returns, data protection, suspension and termination, warranties, indemnities and liability.

Part A of these Terms continues to apply to you as a user of the Platform. Where the Vendor Agreement conflicts with Part A in relation to your activities as a Vendor, the Vendor Agreement prevails.

Part B applies to you where you purchase through the Platform as a customer in your own right.

A copy of the current Vendor Agreement is available on request from admin@ybmapp.com.

Questions about this document? Email support@ybmapp.com.